ECOTOPIA - SIAM DISCOVERY

Art direction / Branding / Animation

The Brief

Ecotopia, Asia’s leading eco lifestyle destination, is an eco-friendly, sustainable department within Siam Discovery, one of the largest shopping groups in Bangkok. With local and international brands in their arsenal, Ecotopia is reimagining the way consumers think about environmentally friendly shopping.

Isobar Hong Kong were approached to launch the Ecotopia brand, developing the unique and engaging brand creative as well as content and launch materials. Ecotopia – where green is the new black – is a trendy, fun and engaging brand that shows just how chic sustainable fashion can be.

Video animations are a collaboration with London based, Mat Maitland.

Deliverables

Branding

Brand Video

Billboard Design

Brand video
Key Visual
Key Visual - Portrait
Supporting collateral
Pin
Billboard
Internal and External Siam Discovery Displays