ESTÉE LAUDER

Social / Photography / Art Direction

The brief

Estée Lauder, an international cosmetics giant, frequently engage Isobar Hong Kong to produce seasonal campaigns, product launch campaigns and BAU social media assets. Included in the scope of works are campaign sites, photo and video shoots, as well as activation campaigns including use of KOLs and social media strategies.

Deliverables

Campaign sites

Activation Campaigns

Photo shooting / video shooting

Chinese Valentines Day Key Visual

Redemption Day Key Visual

Doublewear Stay In Place Video Series

Doublewear Cushion Family Campaign Site for family launch

ANR Serum Social Media Assets / photoshoot